Khustyna

Khustyna is a Ukrainian brand founded in late 2022 by Maxim Turava with a passion for high-quality silk accessories that celebrate Ukrainian heritage. The brand specializes in hand-illustrated silk scarves, with each pattern created in collaboration with Ukrainian artists—limited-edition and inspired by traditional arts like carpet weaving, wildflowers, and folk motifs.

Every scarf is made in Ukraine from premium Italian silk (crepe satin and China silk), finished with a hand-sewn edge, and carefully packaged in a collector’s box with branded tissue paper. Khustyna’s mission is to elevate the everyday accessory into a piece of wearable art that honors both personal style and Ukrainian creativity  .

Each collection—such as the “Kylym” series—pays homage to ancient Ukrainian craft traditions, including tapestry and carpet weaving, translated into vibrant modern designs  . The brand also pledged to support its Ukrainian team during wartime, resurfacing operations swiftly and donating proceeds to charity